This idea started in 2017 when our friends at Cigar City Brewery and Brew Bus Brewing created a beer called Rising Hope IPA and donated all proceeds to the National Pediatric Cancer Foundation. This partnership gained media attention, created awareness, and raised over $26,000 between fundraising events and the beer sales. For 2018, they will be doubling the batch amount and using donated ingredients to increase the fundraising even more.
With this success, we’ve launched Brewing Funds the Cure to encourage other breweries to brew a beer and donate proceeds. Country Malt Group has signed on as a national sponsor providing Malt for participating breweries and we have 5 beers debuting in September 2018!